The Bay of Plenty, one of the country’s top holiday destinations for Kiwis, offers a great mix of accommodation, activities, scenic attractions, culture and top dining experiences.

Plan your trip to the Bay of Plenty: activities, accommodation, transport and general visitor information.

Rotorua

Rotorua is a major-inland city on the southern shores of the lake of the same name, in the Bay of Plenty region of New Zealand's North Island.

Tauranga

Coastal Bay of Plenty's main centre is Tauranga, and the coastal suburbs of Mount Maunganui and Papamoa have long been popular with visitors. The region is also home to the heart of the kiwifruit industry in Te Puke, the art-loving town of Katikati, quiet coastal village of Waihi Beach, historic Maketu and the tourist activity centre of Paengaroa.

Whakatane

Whakatane sits in the spectacular Eastern Bay of Plenty of New Zealand, right beside the Pacific Ocean. These warm waters are world-famous for incredible deep sea fishing and marine sports.